Front-Line Execution Driven by Front-Line Leaders
Strategic execution is realized through people. The largest group with the opportunity to impact the alignment, mindset and capabilities of others around a strategy are an organization’s front-line leaders. Front-line managers, along with their direct reports, either directly or indirectly, touch every single client in an organization. And yet, through our client work and a review of current research, we’ve found that front-line leaders are woefully underserved:
- Lack of business focus— In a study by Bersin and Associates, only 27% of the organizations studied actually linked their management development to strategic results. The research found that the great majority of companies relied upon a patchwork of disparate training courses linked to personal development, rather than the 27% who used an integrated learning approach tied to the business outcomes.
- Under investing—Additionally, research shows that companies spend far more on the development of executives and technical specialists (23% and 25% respectively of training budgets) than on this critical audience of front-line managers (9%).

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Front-Line Execution
Give Front-Line Leaders Business Essentials
To support clients in better addressing the needs of this audience, the BTS Leadership and Management practice launched Front-Line Execution. Front-Line Execution is an approach for getting front-liners focused on the essentials that achieve business results. And when clients are global, we turn that approach into a unified, consistent, global reaching program, driving consistency in behavior, yet with capacity for local delivery.
Clients turn to BTS when developing their front-line leaders because of our:
- experiential approach to learning,
- ability to create a highly customized, blended Execution and Learning Journey,
- expertise in engaging leaders of the learner in the process
- ability to have an impact on business results, measurable through our proprietary process, the Advantage Way™, and for
- high quality delivery capability and strong global reach

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Front-Line Leaders