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BTS Supports Forté Event Inspiring College Women to Pursue Business Careers

Thursday, April 04, 2013 | Category :
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College Students to Experience BTS Corporate Simulation Challenge & Coaching from Citi, Cognizant, Deloitte, Deutsche Bank, and PNC

April 3, 2013 - Stamford, Ct. - BTS, a world leading strategy implementation firm, is helping facilitate the Forté Foundation’s 2013 College Leadership Launch for Women on Saturday April 6, in Washington, D.C. With women comprising only 37% of MBA programs worldwide, this event aims to inspire the college students in attendance to pursue positions of management in business. The one-day event will include a high impact BTS business simulation experience to challenge and engage participants and develop their business and financial acumen. The event will feature speakers and coaches from BTS, Citi, Cognizant, Deloitte, Deutsche Bank and PNC.

“We are proud to support the Forté Foundation in their goal of increasing the number of women pursuing careers in business,” said Jonas Akerman, president BTS USA. “It’s an important step forward and BTS is committed to finding the best employees which means expanding a pool that has, to date, been underrepresented by women.”

The students at the event will compete in a customized version of BTS’ The World of Work™, a team based activity designed to teach participants about corporate strategy. The teams will manage fictional corporations and have the opportunity to implement a variety of strategic initiatives designed to spur revenue growth, manage costs, develop talent, and more, with the ultimate goal of delivering shareholder value. During the program participants will experience various senior roles in finance, marketing, R&D, and other key functions.

“This is a great event, not only will we show these women how intense and interesting corporate strategy can be, but five BTS consultants, one a Forté scholar herself, will be speaking at the session and inspiring attendees to explore and pursue their passions in business, as they did,” said Joyce Petrella, VP, Human Resources & Talent Management.

This is the first event of its kind by the Forté Foundation, which aims to inspire women to pursue MBA degrees, providing role-model leadership and coaching as well as support with the MBA application process to encourage the pursuit of business careers. College Leadership Launch attendees were selected based on applications assessing academic achievement and leadership experience.

About Forté Foundation
Forté Foundation is a non-profit consortium of leading multinational corporations, top business schools in the US and abroad, and the Graduate Management Admission Council. Its mission is to launch women into fulfilling, significant careers through access to business education, opportunities and a community of successful women. Forté is the leading organization that provides a national infrastructure for women at all stages of the career continuum to access the information, scholarship support and networking connections they need to succeed in business careers. Additional information about the Forté Foundation is available online at

About BTS
BTS is a world leading strategy implementation firm. The company accelerates execution by ensuring the workforce is aligned to the strategy, has the right mindset, and has mastered the capabilities needed to deliver business results. BTS leverages customized business simulations and targeted experiential learning initiatives to develop the leadership, business acumen and sales skills necessary for superior strategy execution. Partnering with today’s leading corporations, BTS consultants bring passion and deep industry insight to deliver high-impact solutions that help clients achieve better results, faster.

Headquartered in Stockholm, Sweden, BTS has approximately 350 professionals in over 25 offices located on six continents. Partnering with nearly 400 organizations, including more than 30 of the world’s largest corporations, BTS’s major clients are some of the most re-spected names in business: Anglo American, AT&T, Chevron, Coca-Cola, Ericsson, HP, Rio Tinto, Sony, Telefonica, and Unilever.
For more information, please visit BTS is a public company listed on the NASDAQ-OMX Stockholm and trades under the symbol BTS b.


Lisa Westlake Chen
Forté Foundation
(713) 303-9019

Emma Rosen,
Activa PR for BTS

BTS is a public company traded at the OMX Nordic Exchange Stockholm under the symbol BTS b
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