News & Press Releases

BTS Sustainability Grant Helps Establish 100-Acre Rainforest Reserve

Wednesday, February 02, 2011 | Category :
    • Press Releases

STAMFORD, Conn. & WASHINGTON-- BTS USA, the global leader in strategic alignment and execution, has partnered with rainforest conservation specialist World Land Trust-US to purchase and protect 100 acres of threatened tropical rainforest in the South America’s Chocó biogeographic region. BTS made a donation to the organization, which prevents deforestation through strategic land purchase, as part of a commitment to sustainability.

"BTS' continued success and growth brings with it a responsibility to build more sustainability into our business by supporting a more sustainable world," said Jonas Åkerman, president of BTS USA. "From the simulations we develop for our clients to our own employees, we are seeing sustainability reach a critical priority and we're pleased to be able to fulfill our responsibility through this excellent organization, where we know the investment will be extremely productive."

BTS USA's donation will assist in establishing the Las Tangaras Nature Reserve in Colombia. In addition to safeguarding an expanse of rainforest and species, the Las Tangaras Reserve will also protect the watershed of the Rio Atrato – the Chocó’s most important river – which serves as a vital economic resource for tens of thousands of inhabitants living in poor rural communities. Future strategic land purchases would also benefit communities of the Embera indigenous group – by creating a buffer between indigenous lands and non-native colonizers.

World Land Trust-US is a conservation organization that specializes in land purchase for biodiversity protection, working with local partners to acquire and save threatened tropical rainforests and other habitats for endangered species. Over the past 21 years, WLT-US has protected over 1.6 million acres for biodiversity conservation.

In total, World Land Trust-US aims to acquire and protect more than 5,500 acres of land that will protect an additional 82,000 acres of pristine and remote rainforest. More information on the World Land Trust can be found here:

 About BTS

BTS USA is the global leader in accelerating strategic alignment and execution, innovating how organizations learn, change and improve. We partner with our clients to build commitment and capability to accelerate strategy execution and improve business results. The unique BTS process offers fast strategic alignment and rapid capability building through: business simulations and experiential learning solutions – the most effective way to help organizations understand, align and execute; in-depth customization – tailored delivery solutions, which provide relevant business context and real practice; and a results-focused approach that tracks performance and measures business impact. BTS adds value to its clients through three practice areas: Strategic Alignment & Business Acumen, Leadership & Management, and Sales Force Transformation.

BTS has more than 300 professionals serving over 400 clients, including 44 of the US Fortune 100 companies and more than 25 of the Global Fortune 100 largest corporations in the world. Select BTS clients include AT&T, Ericsson, Kimberly-Clark, Nokia, Sony, Toyota, Unilever and Xerox. BTS serves its clients from offices in New York, Chicago, Philadelphia, San Francisco, Scottsdale, Stamford, Bangkok, Beijing, Bilbao, Brussels, Helsinki, Johannesburg, London, Madrid, Melbourne, Mexico City, Oslo, Singapore, Stockholm, Sydney, and Tokyo. For more information, please visit

Jessica Bower, 203-391-5272


Roger McDonough, 202-361-3637 


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