News & Press Releases

The Missing Ingredient: Building Business Acumen

Friday, March 28, 2008 | Category :
    • In the News

An important article about what customers want from the people who sell to them, by Jonathan Hodge, the CEO of BTS Scottsdale and Lou Schachter, the managing director of the global sales practice at BTS. Hodge and Schachter make the case for today's salespeople to move beyond product knowledge acquisition by improving their business acumen skills in order to understand their clients' businesses better.

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