BTS Strategic Execution Blog

Radio Interview - How to Avoid Sales Productivity Dips While Modernizing Sales Departments

Thursday, May 26, 2016 | Category :
    • In the News
    • Sales
    • Blogs

slma-radio-interviewed-120 Rick Cheatham, BTS Partner and head of the US Sales Practice, recently sat down with Sales Lead Management Association Radio to discuss change in sales organizations and the recently-released book Selling Vision

Sales change is risky for all sales organizations - but it doesn't have to be detrimental. In this interview, Cheatham discusses his logic around sales transformations and the X--XY--Y selling model. Listen to the full radio episode here:


Get a sneak peek and buy Selling Vision on Amazon here.

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