Insight and Innovation
The Project Managers MBA: How to Translate
Project Decisions into Business Success
by Dennis Cohen and Robert Graham
both former university professors and
experienced project management consultants, provide the skills that,
until now, could only be gained through a graduate degree and years
of hands-on experience. Cohen and Graham walk project managers
through basic business concepts such as value creation, accounting
and finance, strategy, and marketing. They connect these concepts to
the decisions project managers face every day. And they make it easy
to apply the resulting solutions on the job through a unique
business systems calculator. Readers can use the online calculator
in conjunction with the book to understand how different project
variables affect business outcomes, to determine the overall impact
of proposed project changes, and to evaluate the economic results of
many decisions they make.
About the Authors
Dennis Cohen
Dennis Cohen is a Senior Consultant with
SMG, Inc, a BTS company, leading its Project Leadership Practice. He
is also the founder and President of Optimal Performance Network, an
SMG global partner. He works with clients to improve business
performance by aligning and optimizing their strategic execution
process to convert strategy into action.
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Robert Graham
Robert J. Graham is an independent
project management consultant and was a senior associate with the
Strategic Management Group. He taught at the Wharton School of the
University of Pennsylvania and is coauthor of The Project Manager’s
MBA, from Jossey-Bass.
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