rainforest waterfall

BTS USA Celebrates Earth Day with Rainforest Trust

BTS
May, 2017

In 2017, to celebrate Earth Day, BTS USA partnered with Rainforest Trust on a #SkipToSave campaign, which encourages people to make small changes on a day-to-day basis to reduce their environmental impact. In the week leading up to earth day, employees across BTS USA shared the activities they had skipped or shifted using the hashtag #SkipToSave – take a cab, turn on the AC, go out for a latte – to reduce their environmental impact. At the end of the week, each of these actions was tallied up, and the first, second and third place finishers received swag from Rainforest Trust as well as a donation made in their name. With over a dozen participants and more than 40 actions, this initiative was a fun, competitive away to raise awareness and encourage sustainability across BTS USA.

Additionally, for every tweet posted on Twitter with the #SkipToSave, Rainforest Trust and their sponsors protect two acres of Rainforest in Borneo. To learn more, visit Rainforest Trust here.

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