BTS named a Selling Power 2020 Top 20 Sales Training Company

Friday, May 01, 2020 | Category :
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STOCKHOLM, SWEDEN and SAN FRANCISCO, CA – BTS GROUP AB (publ) a world-leading strategy implementation firm, was recently named a Top 20 Sales Training Company by Selling Power.

Selling Power Award

“It is an honor to be named one of the world’s Top 20 Sales Training Companies,” said Lou Schachter, Global Head of Sales at BTS. “As clients shift to virtual solutions, the more than forty live virtual modules in our Acceleration Series are allowing them to run sales training within days and to upskill their sellers while working remotely through accessible, bite-sized content directly tailored to the moment of need.”

Rick Cheatham, CMO at BTS adds: “We are proud that BTS’ fully virtual and digital delivery options can provide the world-class sales training and transformation programs our clients expect while staying safe at home.”

Selling Power’s expert team has evaluated hundreds of applicants for this annual list, providing tens of thousands of salespeople with insights into some of the best sales training providers. The criteria used to select the companies were:

  • Depth and breadth of training offered
  • Innovative offerings (training courses, methodology, or delivery methods)
  • Contributions to the sales training market
  • Strength of client satisfaction

As part of the evaluation process, the Selling Power team also considered feedback from over 350 clients of the companies that applied. Feedback included:

  • “well prepared and helpful through our sales training journey”
  • “provide an incredible follow-up survey and reinforcement experience”
  • “recently developed a true partnership”
  • “Great People, Great Service”
  • “content and customization is superb”
  • “helped us get clarity about our sales goals”
  • “training best fit our teams’ needs and aligned with our company strategies”

To view the full list, visit


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