News & Press Releases

Coca-Cola Enterprises invests in on-boarding at the front lines to benefit the bottom line

Thursday, April 01, 2010 | Category :
    • In the News
Coauthored by BTS' Marshall Bergmann, this article describes how Coca-Cola Enterprises, the world's largest bottler of nonalcoholic beverages, has made a training investment in new customer-facing employees as a strategy for reducing turnover, improving productivity, and increasing employee engagement. CCE Pathway, developed with BTS USA and Coca-Cola Enterprises, is a structured program of daily self-study, on-the-job learning, peer coaching, reflection, and weekly manager assessments that accelerate onboarding so that new frontline employees can quickly focus on keeping their customers happy.

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